Gaming Peripherals
Linus Tech Tips
#1 of 763 creators · authority score 100
Linus Tech Tips maintains absolute dominance in the Gaming Peripherals vertical, holding the #1 rank out of 763 creators. With over 1.2 billion in reach and 2.4 million in captured demand, the channel successfully leverages high-production build guides to capture top-of-funnel interest across high-demand hardware like gaming desktops, VR headsets, and controllers.
We read 451 of this channel's videos in Science & Technology, mapped every keyword they rank for across 14 niches, and compared them to the whole field.
Rivals are beating you on keywords you already rank for
These are searches Linus Tech Tips shows up for — but another channel sits above them, taking the views. Together that's 189.5M views/day.
| Keyword | You | Beaten by | Demand |
|---|---|---|---|
| virtual reality headsets apple neo | #9 | #1 UploadVR | 355K |
| game controller | #4 | #1 Deegital Tech | 334K |
| game controller or console | #2 | #1 Carter2k | 294K |
| what is webcam streaming | #2 | #1 Stream Scheme | 179K |
| streaming webcam | #3 | #1 YouTube Creators | 178K |
| world's biggest gaming controller | #6 | #1 Guinness World Records | 168K |
| valve hardware products | #3 | #1 Valve | 162K |
| machine game controller | #6 | #1 Maximilian Dood | 149K |
You're on 15,796 of them today. The full report maps the high-demand topics worth adding next — filtered to what fits this channel, not every keyword in the niche.
See what's worth makingWhat this channel already owns
The authority behind the numbers — measured from live search and engagement velocity.
Where they rank
- #1 · 2,584
- #2–3 · 4,126
- #4+ · 9,086
Top keywords they win
The whitespace
Bar = how much search demand each sub-topic has. The number = how much of it is still untapped.
Video ideas tailored to this channel
High-demand keywords matched to the content this channel already makes.
The Physics of High-Speed Racing Toys: Testing Performance
Appeals to your audience interested in the mechanics and engineering behind hardware, even on a smaller scale.
The Evolution of Gaming PCs: Where Are We Heading?
Directly ties into your frequent 'best build' and 'gaming pc' legacy content.
Testing Gaming Mice: Finding the New Industry Standard
Mouse and peripheral reviews are central to your channel's review output.
The full report unlocks every tailored video idea, every gap and opportunity keyword, the complete competitor breakdown, and exact demand scores.
The competitive field
Closest rivals by shared keywords, out of 763 creators in Gaming Peripherals.
| Channel | Shared keywords | Reach |
|---|---|---|
| Consumer Tech Review | 2,280 | 38.7M |
| The Video Nerd | 2,138 | 14.3M |
| DiamondLobby Reviews | 1,955 | 16.1M |
| Foremost Picks | 1,869 | 1.7M |
| MidnightMan | 1,776 | 16.7M |
| Toasty Bros | 1,548 | 41.7M |
The analysis
While competitors like IGN and Toasty Bros boast significant reach, your content strategy consistently outperforms them in depth and keyword authority. You capture roughly 40.5% of the Capture Cards market and 35.7% of the Streaming Webcams segment, proving that your 'test-everything' technical approach translates into higher-value keyword acquisition compared to broad-reach entertainment channels.
Different angle? Same data.
Leverage your high-intent audience.
Your authority in Capture Cards and VR is industry-leading; consider creating more granular 'entry-to-pro' sequences to further convert casual viewers into long-term tech enthusiasts.
Partner with the #1 authority in gaming peripherals.
With 1.2B total reach, your products gain immediate trust when showcased in LTT's high-demand, high-ranking build guides.
Analyze the LTT content flywheel.
Observe how their technical build guides dominate core 'best of' keyword clusters, effectively capturing massive demand at the start of the consumer decision journey.
Questions
What is the ranking of Linus Tech Tips in the Gaming Peripherals niche?
Linus Tech Tips holds the number one rank out of 763 creators in the Gaming Peripherals niche, placing them in the 100th percentile.
What kind of content does Linus Tech Tips cover regarding gaming hardware?
The channel covers a wide range of gaming peripherals including VR headsets, racing wheels, gaming controllers, mechanical keyboards, and gaming monitors.
Does Linus Tech Tips rank well for PC gaming build guides?
Yes, the channel holds top positions for high-demand search terms like 'best gaming pc build', 'best gaming pc builder', and 'best gaming desktop build guide'.
Which creators compete with Linus Tech Tips in shared keyword spaces?
Key competitors in their space include Consumer Tech Review, The Video Nerd, DiamondLobby Reviews, and IGN based on shared keyword volume.
How popular is the content produced by Linus Tech Tips?
The channel demonstrates significant reach with over 1.2 billion in reach and has successfully captured over 2.4 million in demand across 15,796 ranked keywords.
See the full picture for Linus Tech Tips
Every keyword, every rival, every gap — with exact demand — built on live search data.
Get the full report