SourceSignal Research · Search and YouTube market data, separate from the product reports
Here for product reviews? How product-review analysis worksSourceSignal Research · Weekly observations
Creator Movers
Which channels are gaining and losing relative attention within consumer-product categories.
One-week momentum relative to the tracked market. 0% is baseline, not absolute channel growth.
Creator momentum
One week · 0% = market baselinePublished leaders and trailers, not the complete eligible ranking. Select a row for supporting evidence. Amber marks panels at the 5-video publication minimum.
| Channel | Category | % vs market | Matched videos | Evidence |
|---|---|---|---|---|
| Out of Spec ScootzE-Bikes / Micromobility8 matched videos | E-Bikes / Micromobility | +170.8%vs market | 8 matched videos | |
Out of Spec Scootz · supporting evidenceWeek of Oct 19, 2026. ~2,400 typical views per matched video per week. This is a matched-video median, not a whole-channel audience total. At least 5 videos must be measured in both consecutive weeks. Sample depth is coverage, not statistical confidence. | ||||
| CUCKOO Electronics AmericaKitchen Appliances9 matched videos | Kitchen Appliances | +93.4%vs market | 9 matched videos | |
CUCKOO Electronics America · supporting evidenceWeek of Oct 19, 2026. ~1,200 typical views per matched video per week. This is a matched-video median, not a whole-channel audience total. At least 5 videos must be measured in both consecutive weeks. Sample depth is coverage, not statistical confidence. | ||||
| CopperFishLureFishing Gear11 matched videos | Fishing Gear | +87.0%vs market | 11 matched videos | |
CopperFishLure · supporting evidenceWeek of Oct 19, 2026. ~1,200 typical views per matched video per week. This is a matched-video median, not a whole-channel audience total. At least 5 videos must be measured in both consecutive weeks. Sample depth is coverage, not statistical confidence. | ||||
| Australian Golf DigestGolf Equipment5 matched videosAt publication minimum | Golf Equipment | +86.2%vs market | 5 matched videosAt publication minimum | |
Australian Golf Digest · supporting evidenceWeek of Oct 19, 2026. ~2,500 typical views per matched video per week. This is a matched-video median, not a whole-channel audience total. At least 5 videos must be measured in both consecutive weeks. Sample depth is coverage, not statistical confidence. | ||||
| Zero Healthcare PakistanHome Fitness Equipment5 matched videosAt publication minimum | Home Fitness Equipment | +81.1%vs market | 5 matched videosAt publication minimum | |
Zero Healthcare Pakistan · supporting evidenceWeek of Oct 19, 2026. ~1,300 typical views per matched video per week. This is a matched-video median, not a whole-channel audience total. At least 5 videos must be measured in both consecutive weeks. Sample depth is coverage, not statistical confidence. | ||||
| Moka CoffeeCoffee & Espresso Equipment6 matched videos | Coffee & Espresso Equipment | +75.2%vs market | 6 matched videos | |
Moka Coffee · supporting evidenceWeek of Oct 19, 2026. ~360 typical views per matched video per week. This is a matched-video median, not a whole-channel audience total. At least 5 videos must be measured in both consecutive weeks. Sample depth is coverage, not statistical confidence. | ||||
| Real Cooking In My KitchenKitchen Appliances5 matched videosAt publication minimum | Kitchen Appliances | +74.3%vs market | 5 matched videosAt publication minimum | |
Real Cooking In My Kitchen · supporting evidenceWeek of Oct 19, 2026. ~4,700 typical views per matched video per week. This is a matched-video median, not a whole-channel audience total. At least 5 videos must be measured in both consecutive weeks. Sample depth is coverage, not statistical confidence. | ||||
| Woodshop JunkiesPower Tools12 matched videos | Power Tools | +72.8%vs market | 12 matched videos | |
Woodshop Junkies · supporting evidenceWeek of Oct 19, 2026. ~970 typical views per matched video per week. This is a matched-video median, not a whole-channel audience total. At least 5 videos must be measured in both consecutive weeks. Sample depth is coverage, not statistical confidence. | ||||
| The Freeze Drying CommunityKitchen Appliances6 matched videos | Kitchen Appliances | +59.5%vs market | 6 matched videos | |
The Freeze Drying Community · supporting evidenceWeek of Oct 19, 2026. ~630 typical views per matched video per week. This is a matched-video median, not a whole-channel audience total. At least 5 videos must be measured in both consecutive weeks. Sample depth is coverage, not statistical confidence. | ||||
| Dude LifeOutdoor & Camping Gear7 matched videos | Outdoor & Camping Gear | +57.1%vs market | 7 matched videos | |
Dude Life · supporting evidenceWeek of Oct 19, 2026. ~57,000 typical views per matched video per week. This is a matched-video median, not a whole-channel audience total. At least 5 videos must be measured in both consecutive weeks. Sample depth is coverage, not statistical confidence. | ||||
How this is measuredMatched videos, weekly market benchmark and publication limits
How this is measured
A channel’s weekly move is the median change in view velocity across videos measured in both consecutive weeks. Matched-video ratios limit panel-entry effects, and the median limits the influence of a single viral upload.
The move is compared with the median across eligible channel-category entries in the same week, before filtering by category. The tracked-market reference is 0% relative momentum. A negative value means behind that benchmark, not necessarily fewer absolute views. These one-week percentages are distinct from the multi-week category Attention Index, whose baseline is 100.
At least 5 matched videos are required to publish a channel. “At publication minimum” marks a panel of exactly 5; fewer observations are labelled insufficient. Sample depth describes coverage, not statistical confidence. Movement beyond ±5% is labelled ahead or behind; this is a descriptive threshold, not a significance test.
We use complete weeks only. Comparing with the market reduces the common effect of a drifting scan window as videos age. Channels are associated with the tracked product queries, and may include brand channels as well as independent creators. Momentum alone does not establish suitability for a partnership.
Research methodology