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SourceSignal Research

How product-review analysis works

SourceSignal Research · Creator momentum

Running Gear

Channels ahead of and behind the tracked market.

One-week momentum relative to the tracked market. 0% is baseline, not absolute channel growth.

Creator momentum

One week · 0% = market baseline

Published leaders and trailers, not the complete eligible ranking. Select a row for supporting evidence. Amber marks panels at the 5-video publication minimum.

Published creator momentum for Oct 19, 2026. Percentages are relative to the tracked market, not absolute channel growth.
ChannelCategory% vs marketMatched videosEvidence
TopSneakerPicksRunning Gear9 matched videosRunning Gear+14.0%vs market9 matched videos
RunnersVibe · Running Shoe ReviewsRunning Gear10 matched videosRunning Gear+11.4%vs market10 matched videos
I Run DailyRunning Gear8 matched videosRunning Gear+8.9%vs market8 matched videos
COROSRunning Gear9 matched videosRunning Gear+7.7%vs market9 matched videos
Treat My AchillesRunning Gear6 matched videosRunning Gear+6.1%vs market6 matched videos
Elliot PageRunning Gear44 matched videosRunning Gear+5.7%vs market44 matched videos
EDDBUDRunning Gear22 matched videosRunning Gear-23.9%vs market22 matched videos
SmartWatch RadarRunning Gear5 matched videosAt publication minimumRunning Gear-24.1%vs market5 matched videosAt publication minimum
The Shoe ShowRunning Gear19 matched videosRunning Gear-24.7%vs market19 matched videos
Daily Picks GuideRunning Gear10 matched videosRunning Gear-30.2%vs market10 matched videos
1–10 of 16 published entries
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Research data · 16 listed channelsView table
One-week % deviation from the market benchmark. Typical views are the approximate median weekly views of matched videos, not a whole-channel audience total.
ChannelRelative direction% vs marketMatched videosTypical views / video / week
TopSneakerPicksAhead of market+14.0%9 matched videos~190
RunnersVibe · Running Shoe ReviewsAhead of market+11.4%10 matched videos~380
I Run DailyAhead of market+8.9%8 matched videos~270
COROSAhead of market+7.7%9 matched videos~450
Treat My AchillesAhead of market+6.1%6 matched videos~240
Elliot PageAhead of market+5.7%44 matched videos~3,500
SAHIB NOOBBehind market-62.8%5 matched videosAt publication minimum~370
RunWithBalaBehind market-42.5%21 matched videos~350
Sachin PisarBehind market-36.2%33 matched videos~750
JOGGERS JOURNAL (Hindi)Behind market-34.3%20 matched videos~700
THE SHOE UNBOXERBehind market-33.5%18 matched videos~820
The FOD RunnerBehind market-33.1%5 matched videosAt publication minimum~160
Daily Picks GuideBehind market-30.2%10 matched videos~140
The Shoe ShowBehind market-24.7%19 matched videos~660
SmartWatch RadarBehind market-24.1%5 matched videosAt publication minimum~220
EDDBUDBehind market-23.9%22 matched videos~200
How this is measuredMatched videos, weekly market benchmark and publication limits

How this is measured

A channel’s weekly move is the median change in view velocity across videos measured in both consecutive weeks. Matched-video ratios limit panel-entry effects, and the median limits the influence of a single viral upload.

The move is compared with the median across eligible channel-category entries in the same week, before filtering by category. The tracked-market reference is 0% relative momentum. A negative value means behind that benchmark, not necessarily fewer absolute views. These one-week percentages are distinct from the multi-week category Attention Index, whose baseline is 100.

At least 5 matched videos are required to publish a channel. “At publication minimum” marks a panel of exactly 5; fewer observations are labelled insufficient. Sample depth describes coverage, not statistical confidence. Movement beyond ±5% is labelled ahead or behind; this is a descriptive threshold, not a significance test.

We use complete weeks only. Comparing with the market reduces the common effect of a drifting scan window as videos age. Channels are associated with the tracked product queries, and may include brand channels as well as independent creators. Momentum alone does not establish suitability for a partnership.

Research methodology